I don't know if you have noticed that in recent years, fewer and fewer people wear "hole shoes" on the street. Instead, they are replaced by Slides Slippers (flat slippers) that look like plastic sandals. The popularity of this kind of shoes is not accidental, and its historical background is more interesting than you think.
1. The origin of "ugly shoes" in the bathhouse
Slides were originally designed for swimming pools and bathhouses. In the 1960s, Japanese rubber companies began to produce this kind of non-slip, easy-to-clean slippers, which were specially used for hot spring hotels and public baths. The style at that time was ugly and bulky. Who would have thought that this "bathing shoe" would one day become a trendy item?
2. The unexpected transformation of sports brands
The turning point came in the early 2000s. Nike and Adidas found that athletes always needed a pair of light slippers to relax their feet after training, so they launched a sports version of Slides with thickened insoles and improved uppers. After NBA players were photographed wearing it off the court, this kind of shoes suddenly became "professional" and the price rose from more than ten yuan to several hundred yuan.
3. Street culture fuels the trend
It was the hip-hop circle that really made Slides popular. Around 2015, rappers began to pair it with loose sportswear, highlighting the concept of "comfort is luxury". After the "#SlidesLife" tag on social media became popular, even luxury brands couldn't help but follow suit and launched "sky-high slippers" inlaid with diamonds and crocodile leather.
4. The rigid demand in the epidemic era
After 2020, working from home, like masks, made Slides a necessity of life. People suddenly discovered that this kind of shoe that does not need to be laced and can be slipped on is tailor-made for lazy people. Now even fashion bloggers will teach you how to match Slides with a suit - who would have thought that the most inconspicuous shoes in the bathhouse back then could achieve such a counterattack?
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